It’s becoming increasingly important for brands in all industries and across all sectors to start operating more sustainably, but particularly so for those businesses where a lot of waste is inevitably produced as a result of their activities.
For food and drink-based companies that offer a takeaway option, making changes to their food packaging solutions to ensure that the environment is properly protected while providing customers with the sort of services they’ve come to expect is paramount.
Some of the biggest brands out there are now making inroads in this regard. If you’re looking for some inspiration for your own takeaway offerings, here are just a couple of big-name businesses going even greener this year.
Chain restaurant Wagamama has just launched new takeaway packaging that aims to reduce its use of virgin plastic by 330 tonnes each year. It features at least 70 per cent recycled PET and has been adapted to withstand higher temperatures, while lighter colours and a simple design style have been used to help facilitate recycling processes.
In an interesting move, food delivery company Just Eat has just started using seaweed-coated takeaway boxes that are water-resistant and greaseproof to replace the plastic-lined containers that are often used by the industry. These can then be composted at home in the same way as food waste.
KFC Canada recently made the announcement that all consumer-facing packaging used by the company would be fully home compostable.
It trialled the first home compostable bucket back in 2021, a move that was celebrated by the creation of a large sculpture installation by Toronto artist Briony Douglas, who used newspaper, wood, flour and KFC compostable buckets to bring her design to life.